Who Is Buying ServiceNow Partners? Top Acquirers of ServiceNow Consultancies: 2015-2025

The buyers of ServiceNow consultancies are the global technology integrators, the private equity platforms built to consolidate the market, and a widening circle of resellers, software consolidators and regional IT groups around them. We have verified 97 acquisitions of ServiceNow partners between 2015 and 2025, and the list spans the industry: Accenture, Cognizant, DXC and NTT Data, every Big Four firm, sponsor-built specialists such as Thirdera and NewRocket, resellers from CDW to Computacenter, and European groups led by Inetum and Devoteam.

The buying follows the platform’s position. ServiceNow runs the workflow layer of most large companies, certified delivery capacity has trailed demand for a decade, and the firms holding that capacity in concentrated form have produced some of the largest disclosed transactions in the partner ecosystems we cover. Each wave of buyers widened the market, from the integrators in the 2010s, to the sponsor platforms of 2020 through 2022, to the resellers, software consolidators and European groups since. The partner ecosystem lifecycle we map puts ServiceNow at the gate: entry has closed, certified capacity is scarce, and buying has replaced joining.

The Most Active Acquirers

#	Family	2015-19	2020-22	2023-25	Total	Type and ownership
1	Cognizant	0	4	2	6	Global integrator; listed (NASDAQ: CTSH)
1	DXC Technology	6	0	0	6	Global integrator; listed (NYSE: DXC)
3	Accenture	4	1	0	5	Global integrator; listed (NYSE: ACN)
3	NewRocket	0	5	0	5	ServiceNow pure-play; Gryphon Investors
5	NTT Data	1	1	2	4	Global integrator; NTT Group
6	AHEAD	0	2	1	3	Cloud and infrastructure consultancy; Centerbridge and Berkshire Partners
6	Devoteam	0	0	3	3	European technology consultancy; founders and KKR
6	Inetum	0	1	2	3	French IT services group; Bain Capital

The eight families in the table hold 35 of the 97 deals, ten more buyers bought twice, and 42 buyers appear once. The eras split cleanly: DXC finished its six by 2019, starting with Fruition Partners, whose earlier purchase of Manta Group counts inside the family, while Cognizant made all six of its purchases from 2021 onward. Cognizant’s total counts the Thirdera platform under its present owner: Sunstone formed Thirdera in 2021, the platform bought three further firms, and Cognizant took the whole group in 2023, two years after buying Linium directly.

NewRocket is the one family in the table that is itself a ServiceNow pure-play. Gryphon Investors formed it on the Highmetric platform, which had bought VORTO in 2020, and the group added four firms by early 2022, from Iceberg in Canada to Service Stack in India. Its last purchase closed in February 2022, and Gryphon still owns the platform.

The Four Kinds of Buyer, and One Consolidator

Global Integrators and IT Majors

ServiceNow sits in the workflow layer of most large companies, and the global integrators bought their way into delivering it. Accenture, Cognizant, DXC and NTT Data account for 21 of the 97 deals between their four families, every Big Four firm has bought at least one ServiceNow consultancy, and the IT majors each made its first ServiceNow purchase, Infosys, Virtusa, Coforge and Fujitsu among them, with Synechron joining in 2025. These buyers pay for certified consultants at scale, partner status and regional coverage, and for the owner of a large firm this is the group that pays most and moves slowest.

A United States federal cluster runs inside these numbers. ICF bought the federal ServiceNow specialist Incentive Technology Group in 2020. Octo and Godspeed followed in 2022, adding B3 Group and Savli, cleared teams that deliver the platform to government.

Select transactions include the following:

• Accenture bought Cloud Sherpas, a 1,100-person cloud consultancy, in its first ServiceNow deal (2015)
• Fujitsu bought Enable Professional Services, then one of the largest independent partners in Asia Pacific (2022)
• Cognizant bought Thirdera for about $430M (2023)
• EY bought whyaye, a UK pure-play with more than 100 staff (2023)

Sponsor-Built Pure-Play Platforms

Private equity built the market’s largest sellers. A sponsor assembles certified firms into a platform, adds geography and capability for two or three years, and sells on to a strategic or listed buyer. A newer generation is building now, CoreX, Plat4mation and InMorphis among them, and ServiceNow itself co-invests in the platforms through ServiceNow Ecosystem Ventures, alongside Keensight at Plat4mation and Capital Square at InMorphis. Sponsor buyers price certified headcount and growth, and for a founder a platform sale brings partial liquidity at entry and a share of the exit later.

Select transactions include the following:

• Sunstone formed Thirdera by combining three ServiceNow consultancies in one transaction (2021)
• ASGN bought GlideFast from BV Investment Partners for $350M (2022)
• CoreX bought Volteo Digital (2025)
• Prom12 backed the merger of iTSM Group and SOLVVision (2025)

Channel and Infrastructure Resellers

The resellers and infrastructure firms sell licenses, hardware and cloud into accounts where the workflow consulting went to specialists, and buying a consultancy brings that revenue in-house. CDW, Insight, Presidio, SoftwareOne and Computacenter have all bought a ServiceNow firm, and AHEAD entered the same way. These buyers pay for delivery teams that attach to an installed customer base, and they buy mid-market firms close to home. For the owner of a regional firm, a reseller already sharing its accounts is often the most direct route to a deal.

Select transactions include the following:

• Computacenter bought TeamUltra in the UK (2017)
• AHEAD bought CDI, inheriting its two ServiceNow specialists (2024)
• SoftwareOne bought Beniva in Canada (2023)
• Insight bought InfoCenter (2024)

Proven Optics, the Software Consolidator

ServiceNow carries a software economy of its own, firms that build applications on the platform and sell them through the ServiceNow Store. The consolidation of that layer has begun, repeating the pattern we track in the NetSuite ecosystem, where Zone & Co consolidated the application builders ahead of the consultancies. A software consolidator prices product revenue and platform certifications over consulting headcount, so an application business inside a consultancy is worth separating before a sale.

Select transactions include the following:

• Silversmith Capital invested in Proven Optics, the IT financial management application builder (2022)
• Proven Optics bought CloudGenera (2024)
• Proven Optics agreed to buy Mobile Solutions (January 2026)

European and Regional IT Groups

Large European companies buy ServiceNow delivery in their own language, and the continent’s IT groups have been buying the national specialists. Inetum bought three times across Bulgaria and the UK, Devoteam three times across the Nordics and the Netherlands, Atos added British and French specialists, and Materna and Allgeier added German ones. In Canada, FXinnovation followed the same arc under CDPQ and then BCE. These groups pay for national market position and certified teams they can cross-sell into existing outsourcing clients, so for a European owner the realistic buyer list starts with the groups already consolidating the region.

Select transactions include the following:

• Atos bought Engage ESM in the UK (2017)
• FXinnovation, inside BCE, bought HGC Technologies in Canada (2024)
• Inetum bought Do IT Wise in Bulgaria (2022)
• Devoteam took over KPMG Denmark’s ServiceNow unit (2025)

Deal Volume and Geography

Deal volume reached double digits in 2020 and held at or near that level through 2025, peaking at fourteen deals in 2021 and again in 2024. Volume dipped to nine in 2023, the year rate rises quieted most services M&A, and returned to fourteen the next year. The first weeks of 2026 brought two more transactions, and a third followed in June.

Just under half the targets were American, and Canada, with twelve deals, produced more targets than any single European country. The pure-play platforms did much of the Canadian buying, NewRocket alone taking Fishbone and Iceberg in 2021. Continental Europe’s twenty deals spread from Norway to Spain and Bulgaria, with the region’s own IT groups and the global integrators splitting most of the buying.

What ServiceNow Partners Sell For

Seven of the 97 deals carry a public price.

The median disclosed price is $85M across the seven, and disclosure skews large: buyers announce the platform trades and stay quiet on the tuck-ins, so the disclosed tier describes the top of the market, and most of the 97 closed privately below it.

For the rest of the market the reference is our IT services valuation multiples research, 1,051 deals at a median of 1.1x revenue and 10.4x EBITDA on a median size of about $21M. Buyers pay one price for owning ServiceNow capability and another for being a ServiceNow company: a pure ServiceNow consultancy sells certified capacity in concentrated form, the thing every buyer kind on this page competes for, so purity moves a business up the range more than anything else. A broader consultancy is priced on its blended business, and an application builder selling through the ServiceNow Store is priced on product revenue. After purity, buyers price partner status, certified headcount and the share of recurring managed services revenue. The resellers and integrators pay to keep that revenue.

Who Buys Next

The purchases above map who has already moved. Who buys next is our judgment, and we form it from four signals: the pace of a buyer’s recent deals, the date its sponsor invested, the plans it has stated, and the capabilities it still lacks. These are the buyers showing those signals in mid-2026.

The list is up to date as of the time of writing.

What This Means for Sellers

An owner weighing a sale chooses between buyer kinds that pay for different things: the integrators pay for scale and status, the sponsors for growth and platform potential, the resellers and European groups for fit with an existing client base. The platforms of the last cycle have mostly sold, the next ones are being assembled now, and a sponsor can build one around a firm with a few hundred certified consultants. A smaller firm sells best to the buyer already nearby, its country’s IT group, its region’s reseller, or a platform filling a capability gap.

Method and Sources

Our deal database, built on Mergermarket and extended by our own verification, holds 70 of these transactions, and a further 27 are verified from acquirer announcements and financial media. The figures on this page, including the ranking, the yearly chart and the country chart, draw on all 97 verified deals 2015-2025. Counts consolidate corporate families under today’s owner: Manta Group counts under DXC through Fruition Partners, which had bought it months before CSC bought Fruition itself, and the four deals Thirdera made under Sunstone count under Cognizant. Acorio’s 2019 purchase of BusinessForward and The Cloud People’s 2023 purchase of nuvolax count under NTT Data, their owner today. solid-serVision appears in the records as Accenture Cloud Services GmbH and counts under Accenture. GlideFast, since rebranded Everforth, counts under ASGN. Synechron’s purchase of RapDev, Calitii and Waivgen closed as a single transaction and counts once, and Materna’s ComConsult and agineo are one company under two names and count once. Majority platform entries by sponsors count; minority investments, acquisitions by ServiceNow itself and standalone ServiceNow Ventures stakes sit outside the population; the Keensight and Capital Square majority entries count even though ServiceNow Ecosystem Ventures co-invested. Seven deals carry a public price, a median of $85M skewed toward the largest transactions, stated in the valuation section. The advisory firm Solganick counts roughly 100 partner deals since 2017, a range our total sits inside. Transactions announced in 2026, including CoreX’s purchase of the InSource ServiceNow unit, Plat4mation’s Adeno and Proven Optics’ Mobile Solutions, are listed as market context and excluded from every count. The Who Buys Next section is our judgment from the signals named there, not a count from the database, and it is up to date as of the time of writing.

About Aventis Advisors

Aventis Advisors is an M&A advisor for technology and IT services companies. We believe the world would be better off with fewer but better quality M&A deals, done at the right moment for the company and its owners. We publish our own research on IT services valuation multiples, systems integration valuation multiples, who is buying IT consulting firms and who is buying systems integrators, on how software partner ecosystems consolidate, and on how to sell an IT services business. Get in touch to discuss your own situation.